Privacy Policy

Purple Wire (PTY) LTD ("Purple Wire", "we", "us", or "our") is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at purplewire.co.za or engage with our services.

By using our website or services, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access the site.

We may collect the following categories of personal information:

Contact Information: Name, email address, phone number, and company name when you submit enquiries or contact forms.

Usage Data: Information about how you access and use our website, including your IP address, browser type, pages visited, time spent on pages, and referring URLs.

Communication Data: Records of correspondence if you contact us by email, phone, or through our website.

Newsletter Subscriptions: Email address when you subscribe to our newsletter or marketing communications.

We do not collect sensitive personal information such as financial account details, government identification numbers, or health information through our website.

We use the information we collect for the following purposes:

• To respond to your enquiries and provide customer support

• To deliver the services you have requested

• To send periodic emails and newsletters (where you have opted in)

• To improve our website and service offerings

• To analyse usage trends and monitor the effectiveness of our marketing

• To comply with applicable legal obligations

• To protect the security and integrity of our systems

We will not sell, trade, or rent your personal information to third parties for their marketing purposes.

Purple Wire processes personal information in accordance with the Protection of Personal Information Act 4 of 2013 (POPIA). Our legal bases for processing include:

• Consent: Where you have given explicit consent, such as subscribing to our newsletter.

• Contractual necessity: Where processing is necessary to fulfil a contract or take pre-contractual steps at your request.

• Legitimate interests: Where processing is necessary for our legitimate business interests, provided these are not overridden by your rights.

• Legal obligation: Where processing is required to comply with applicable law.

We may share your personal information with:

Service Providers: Third-party vendors who assist us in operating our website, conducting our business, or servicing you — subject to confidentiality agreements.

Business Partners: Microsoft, SAP, and other technology partners where necessary to deliver contracted services.

Legal Requirements: We may disclose your information where required by law, court order, or governmental authority.

Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

We do not share personal information with third parties for their own marketing purposes.

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements.

For general enquiry data, we retain records for a period of 3 years. For contractual and service-related data, we retain records for 5 years after the end of the engagement, or as required by applicable law.

When personal information is no longer required, we will securely delete or anonymise it.

Under POPIA and applicable data protection law, you have the right to:

• Access: Request a copy of the personal information we hold about you.

• Correction: Request correction of inaccurate or incomplete personal information.

• Deletion: Request deletion of your personal information, subject to legal retention requirements.

• Objection: Object to the processing of your personal information for direct marketing purposes.

• Withdrawal of Consent: Withdraw consent at any time where processing is based on consent.

• Complaint: Lodge a complaint with the Information Regulator of South Africa.

To exercise any of these rights, please contact us at info@purplewire.co.za.

Our website may use cookies and similar tracking technologies to enhance your browsing experience. Cookies are small data files stored on your device.

We use cookies to:

• Remember your preferences and settings

• Understand how you use our website (analytics)

• Improve site performance and user experience

You can control cookie settings through your browser. Disabling cookies may affect the functionality of certain parts of our website.

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include SSL encryption, access controls, and regular security assessments.

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy on this page with an updated effective date. We encourage you to review this policy periodically.

If you have any questions about this Privacy Policy or our data practices, please contact us:

Purple Wire (PTY) LTD

Email: info@purplewire.co.za

Website: purplewire.co.za

Information Regulator (South Africa)

Website: www.inforegulator.org.za

Email: inforeg@justice.gov.za